FREE UK DELIVERY ON ALL ORDERS OVER £30
The Moorcroft story began in 1897, through the ground breaking work of ceramicist extraordinaire, William Moorcroft, who began to sell his work to retailers, including the prestigious Liberty of London, under his own signature.
Today this beautiful pottery is still crafted by hand in the heart of Staffordshire and Moorcroft continues to create art pottery, using renowned heritage craft techniques and acclaimed line up of designers, at the highest level in the Applied Arts.
Each unique clay piece is turned by hand to perfect and refine it's shape. Natural sea sponges give a smooth fettled finish. The designers pass their paper line work to the tracers, who then trace onto each piece by hand. The tube liner then slip trails the design onto the clay shape.
After drying overnight the clay piece is handprinted using a floating technique. This allows the paint to float within the created tubeline areas.
After eight hours of biscuit firing, each piece is hand glazed, dried overnight before being smoothed off by hand and fired for a final eight hours. No wonder Moorcroft is much prized for both it's remarkable artistic and good investment qualities by renowned auction houses around the world.
UPDATE: Due to the pandemic, Moorcroft have taken the decision to temporarily close the factory, therefore we are not able to source any more stock at this time for immediate delivery. Should you wish to check our stock or reserve any item please call Customer Services on 01538 807419.
£280.00
The RSPB has recorded more than 1,300 species of flowering plants across their reserve network, including scarce species such as...
£635.00
The RSPB manages its reserves carefully for many rare plants. One of these is the spotted rock-rose, which is found...
£190.00
The acidic sandy soil on the restored heathland at RSPB Farnham Heath in Surrey is the perfect habitat for sand...
£895.00
Roseate terns are the UK’s rarest breeding seabird and are the focus of intensive conservation work through the EU LIFE...
£1,115.00
Night herons are secretive, nocturnal birds that are rarely seen in the UK. But in 2017, one pair successfully bred...
£690.00
Mediterranean gulls are similar to the more-common black-headed gull, but they are larger with an all-black head in the breeding...
£465.00
Cranes became extinct in the UK in the 1600s, but a small number started breeding again in Norfolk in the...
£475.00
For 2020 Moorcroft’s designers celebrate a number of the RSPB’s success stories as the charity continues its vision to give...
£145.00
To celebrate the 180th anniversary of the birth of English potter, tile designer and novelist, William De Morgan, Moorcroft have...
£145.00
To celebrate the 180th anniversary of the birth of English potter, tile designer and novelist, William De Morgan, Moorcroft have...
£145.00
To celebrate the 180th anniversary of the birth of English potter, tile designer and novelist, William De Morgan, Moorcroft have...
£145.00
To celebrate the 180th anniversary of the birth of English potter, tile designer and novelist, William De Morgan, Moorcroft have...
£695.00
To celebrate the 180th anniversary of the birth of English potter, tile designer and novelist, William De Morgan, Moorcroft have...
£470.00
To celebrate the 180th anniversary of the birth of English potter, tile designer and novelist, William De Morgan, Moorcroft have...
£470.00
To celebrate the 180th anniversary of the birth of English potter, tile designer and novelist, William De Morgan, Moorcroft have...
£1,860.00
To celebrate the 180th anniversary of the birth of English potter, tile designer and novelist, William De Morgan, Moorcroft have...
£190.00
A maze of pathways winding through valleys of mossy rocks and twisted roots of yew trees joined by bridges make...
£370.00
A maze of pathways winding through valleys of mossy rocks and twisted roots of yew trees joined by bridges make...
£295.00
A maze of pathways winding through valleys of mossy rocks and twisted roots of yew trees joined by bridges make...
£660.00
Gramina has added flashes of silver gilding and aquatic blues for a contemporary aesthetic. Emma explains ‘It is loosely based...
£145.00
Emma finds a wealth of inspiration in the hedgerows as she notices what is growing and observes how the seasons...
£165.00
Vicky was inspired by the work of Kolomon Moser, an Austrian artist who exerted considerable influence on twentieth-century graphic art...
£795.00
Pier 39 has an abundance of sights, sounds and tastes to explore and is said to have more tourists visit...
£725.00
Napa Valley in California, is the most famous wine region in the United States. The lush valley holds a delightful...
£3,375.00
Nestled cosily between Chelsea and Putney, this London bar holds the sleepy side of the hustle and bustle of City...
£495.00
Through the window of an old iron gate’s lattice work, sea campions with reddish-pink globular calyx erupt in a wave...
£3,950.00
Towering above Loch Sheil, the great Jacobite steam train curves around the epic proportions of this prestige vase. A Jacobite...
£295.00
Fascinated by the rhythmical flicker of Pied Wagtails, Emma created a simple study of these sprightly black and white birds. When...
£660.00
Much like bees to a flower, the eye is drawn to soft-pink and white almond blossom at the epicentre of...
£395.00
Golden spring flowering tulips slowly start to unfurl their petals on this bright, fresh design. They seek the sunlight as...
£530.00
The world of roses is a vast one and Rachel was soon enveloped in the colours, shapes, forms and scents...
£420.00
A classic structured lily design which showcases a Moorcroft painters’ skill, as each tiny dot on the centre of the...
£745.00
Far from the madding crowd, and just three miles North West of Lochinver lies the glistening, pristine-white crescent-shaped sandy beach...
£1,735.00
Apollo 11 launched from Cape Kennedy on July 16, 1969, carrying Commander Neil Armstrong, Command Module Pilot Michael Collins and...
£3,180.00
With a favourite childhood book of Greek myths and legends, Vicky would go to bed dreaming of fights with dragons...
£3,760.00
To wander around these woods and meadows during the seasons is a dreamlike experience, unlike any other. Make no mistake,...
£250.00
Tree Sparrows Plaque Designed by Kerry Goodwin 10 x 30cm Featuring a group of seven tree sparrows, their plain brown...
£660.00
Limited Edition 30. Designer Kerry Goodwin 18cm Kerry's design shows all aspects of life as a worker at the Burslem...
£645.00
Numbered Edition. Designer Kerry Goodwin 18cm The iconic bottle oven at Moorcroft has become a feature of the local area,...
£870.00
Numbered Edition. Designer Emma Bossons FRSA. 19cm Featuring Canal barges making their silent way through The Potteries a hundred years...
£390.00
Numbered Edition. Designer Rachel Bishop. 35 x 14.5cm To celebrate 100 years of the Moorcroft bottle oven Rachel has captured...
£480.00
Numbered Edition. Designer Nicola Slaney. 14cm Taking inspiration from the original 1923 design, featuring the 1919 Moorcroft factory tucked amongst...
£445.00
Limited Edition 30 12.5cm Ltd Ed 30. Designer Vicky Lovatt. Based on the original 1919 Peace design, featuring a...
£845.00
Limited Edition 50 25cm From 1918 onwards, William Moorcroft drew a dramatic range of designs which featured irises, narcissi, orchids...
£112.00
7 x 2.5 x 6cm Designer Robert Tabbenor. Open Edition. INSTALMENT PLAN AVAILABLE Please contact Customer Service on 01538 807419...
£330.00
Dramatic swathes of scarlet poppy petals drape and unfold over a backdrop which is as black as the seeds themselves...
£400.00
Dramatic swathes of scarlet poppy petals drape and unfold over a backdrop which is as black as the seeds themselves...
£460.00
Dramatic swathes of scarlet poppy petals drape and unfold over a backdrop which is as black as the seeds themselves...
